**Job Overview:** We are seeking a talented Social Media Specialist to join our team. The ideal candidate will be passionate about digital marketing and have a creative flair for engaging content creation and social media management.
**Responsibilities:**
- Develop and implement social media strategies to increase brand awareness and engagement
- Create, curate, and manage all published content (images, video, written) - Monitor social media channels for industry trends and competitor activity
- Conduct research to stay current with emerging social media trends and best practices
- Collaborate with the marketing team to integrate social media campaigns with overall marketing efforts
- Engage with followers, respond to inquiries, comments, and messages
- Perform regular social media audits to ensure consistency across platforms
**Requirements:**
- Proficient in Adobe Illustrator for graphic design tasks
- Strong research skills to gather data and insights for content creation
- Familiarity with Google Analytics for tracking performance metrics
- Experience in web content creation and management
- Knowledge of video editing tools for creating engaging multimedia content
- Understanding of digital marketing principles and strategies
- Excellent relationship management skills for engaging with followers and influencers
- Attention to detail for proofreading content before publishing
- Proficiency in Hootsuite or similar social media management tools
This position offers the opportunity to work in a dynamic environment where creativity is valued, and your contributions make a real impact.
Job Type: Full-time
Pay: Up to $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Health savings account
- Paid time off
- Professional development assistance
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
- No weekends
Ability to Relocate:
- Plano, TX 75093: Relocate before starting work (Required)
Work Location: In person