Role Location: Minneapolis, MN (hybrid with some in-office required weekly)
About Bold Orange:
Bold Orange is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and always bringing the outside perspective to our customers.
Position Summary:
At Bold Orange, we understand the power of creativity and purposeful content. We’re looking for a talented, collaborative, and future-focused creative director who takes a strategic approach to storytelling and connecting with audiences.
As a creative director with a copywriting background, you will be responsible for creative solutioning, ideation, individual contribution, and overall team leadership for a variety of brands, industries, and channels—most specifically within email marketing. From kickoff to execution, you’ll work closely with peers from every discipline to create strong, smart and cohesive projects that lead our clients and over-deliver on their expectations.
Position Duties and Responsibilities:
- Lead project ideation and design of conceptual campaigns with multiple touchpoints
- Work with marketing and brand strategies to creatively problem solve and create meaningful work that delivers on the project objective
- Lead the day-to-day creatives team through execution to ensure our creative standard for excellence
- Present creative work internally as well as externally to Bold Orange clients
- Stay current with channel and creative trends in-market
- Demonstrate strong copywriting, content hierarchy and storytelling skills across a variety of channels and mediums— including web, email, video, brand identity, print, social
- Think boldly and broadly to solve the problem at-hand, as well as exploring fresh ways to do so and bringing “And then some” beyond the ask
- Desire to own initiatives end-to-end with individual contribution and leadership of the overarching creative team
- Collaborate with peers from strategy, media, SEO, client services, and creatives
Required Qualifications & Experience:
- Bachelor’s degree in communications of some capacity, whether advertising, marketing, journalism, writing
- At minimum, 5 years of leadership at the CD-level in a creative marketing and/or advertising environment.
- At minimum, 5-10 years of previous copywriter experience
- Cross-channel expertise including website, email, print and social
- Highly creative, conceptual and strategic
- Excitement to mentor and lead creative initiatives
- Ability to guide with a clear POV on creative needs/ideas/choices
- A strong desire to constantly seek relevance and innovation
- Desire and ability to be “in” and ‘on” the work
- Collaborative both in ideation and ability to pivot with new insights
- Ability to comprehend and leverage insights from research and data to connect with a target audience
- Understanding and adherence of best practices and trends in digital experiences
- Strong presentation and interpersonal communication skills
- Self-starter with ability to multi-task, while adhering to deadlines
Who We Are:
Our tone is professionally sassy. We embrace meat raffles, hot seats, and the occasional Jell‑O shot. We like staff meetings that are informative, educational, and at times, damn funny. We believe in no hierarchy, no bullshit, no politics. Just honest, hard work and great fun.
Equal Opportunity Employer:
We are an equal opportunity employer, dedicated to a policy of nondiscrimination in employment on any basis including race, color, creed, gender, sexual orientation, age, disability, religion, national origin, marital status, familial status, ancestry, status as a veteran, status with regard to public assistance and any other characteristic protected by law. Bold Orange does not and will not discriminate against employees, prospective employees, clients or vendors.